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A Personal Touch - Digital Personalistion

29 September 2020

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Did you know we can print addresses with handwritten fonts right here in studio? Now that's a way to add a personal touch for your customers with minimal effort. And here's why you should do it...

Less than 1 in 100 mail recipients will throw away mail that looks handwritten - that means over 99% of people will open what you send them!

Why does this work? It sparks curiosity. Think about the last time you received something that looked handwritten through the post, chances are you opened it before all your other mail.

The goal of mail marketing is for it to be opened after all, so why not try adding a personal touch next time?

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